INTERVIEW- FaBio MarCelliNo
27
MISTER FLYBRIDGE
Fabio Marcellino, what brought you to
Bavaria Yachts?
After my nautical engineer studies in
Naples, my first job was with Rodriquez
Yachts, where, as project engineer, I took
care of yachts from 24 to 72 meters. Then
followed 12 years with the Ferretti Group.
I started as a project manager and continued
to develop myself, so I finally
graduated as a product manager with an
MBA. For me Norberto Ferretti was a kind
of master of nautical culture. I learned a
lot about that from him. A half hour talk
with Norberto was more valuable than
hours of meetings in large committees.
For 12 years I worked on yachts of 44 to
124 feet, mostly for the Custom Line of
Ferretti Yachts and for Mochi Craft. When
Norberto left the group, I looked around
for new challenges.
So from the luxury segment and maxi
yachts to mass production and smaller
boats?
It may sound a bit odd, but I was ready
for Bavaria Yachts after 40 or so yacht
projects with wealthy and demanding
customers. A big budget, a lot of room
for special demands, those were not real
challenges. In principle a smaller boat
is much more complex. One has to keep
an eye on the aspects of large-scale
production, the concept and the design
also have to work when produced in
higher quantities. Not everything that
is possible can also be realized easily
and cost-effectively.
So you only have to talk to a lot of people
and then deliver the right boat?
It is not that easy. As Henry Ford said, "If
I had asked people what they wanted, they
would have said: faster horses." The market
only orientates itself on what exists.
I think that many people simply have the
wrong boat and therefore have often lost
the joy of being on the water. At Bavaria
Yachts, a new wind is blowing, as the first
yachts under the leadership of CEO Lutz
Henkel have already proven. We want to
bring back the joy of boating with new
concepts. Boats must be easy to handle
and economical, look good and offer the
ideal setting when you have time for family
and friends.
FABiO MARCELLiNO
PRODUCT MANAGER BAVARIA YACHTS