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BFI StatisticalYearBook_2014

12.1 Availability of comprehensive data on film on VoD At the present time, reliable data on film on VoD are limited to revenue and business aggregates so it is not yet possible to show the highest grossing or most popular film or UK film on this platform. We currently rely on surveys to gain an insight into the details of the VoD market which tend to focus on methods of accessing VoD, VoD preferences and estimated overall VoD transactions. It is difficult to get a clear picture of film on VoD from these data, especially as the consumption of feature films is not clearly distinguished from that of television programmes. 12.2 Film in the VoD market According to IHS, the estimated value of the UK VoD film market in 2013 was £323 million, an increase of 37% compared with 2012. The rate of growth is less than that seen in 2012, where overall revenues rose by 57% compared with 2011. In both years, the increase has primarily been due to a growth in online revenues. Since 2002 the value of VoD film revenues has increased by 416% (see Figure 12.1). The television-based market (including BT, Sky, TalkTalk, and Virgin Media services) in 2013 was worth an estimated £130 million, up 16% from £112 million in 2012. Online VoD revenues increased by 56% from £124 million in 2012 to £193 million 2013. This is the second consecutive year that online VoD revenues have been greater than those from television-based services. The combined value of film on VoD represented approximately 8% of the total UK filmed entertainment market, compared with 6% in 2012. Figure 12.1 Estimated value of the film on VoD market in the UK, 2002-2013 £ million 350 300 250 200 150 100 50 0 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 Television-based VoD 62.6 67.6 72.7 73.5 67.2 74.4 95.2 97.3 90.3 95.8 111.9 129.9 Online VoD – – – – 0.2 0.6 6.2 22.3 39.5 54.6 124.0 192.9 Total value of VoD market (£ million) 62.6 67.6 72.7 73.5 67.4 75.0 101.4 119.6 129.8 150.4 235.9 322.8 Source: IHS 132 – BFI Statistical Yearbook 2014


BFI StatisticalYearBook_2014
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