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Wireless Dealer Magazine CITA 2013 Issue

W D M Designed and manufactured in the good ole’ USA By WDM Staff A discussion with Turtleback Case: An LA-based accessory manufacturer building tough products for those who work and play in a rugged environment Q: Can you tell our WDM readers a little background on Turtleback? A: Turtleback Case has been in the cellular case business for over 12 years. We design and manufacture all our products here in the USA. We work with several types of materials including leather, nylon, ballistic materials, metals and plastics. Our mission is to provide our customers with superior product and great service. Q: What makes Turtleback cases special? How would the Turtleback team identify the lifestyle of their core customer segment? A: Turtleback Cases are made for the individual working or playing in a rugged environment. Our cases are form f itted for ease of use and provide quick access to communication devices. Our heavy-duty cases are manufactured with a tough metal clip to withstand the elements and the rigors of the outdoors. Even with the abundance of really sleek and smart imported products in the wireless accessories space, we are equally in awe at the quality manufacturing that is still being conducted inside the USA. Turtleback Case is a great example. We spoke with Brian Eremita, President at Turtleback Case, to find out how he is able to keep pace with demand and competition for quality accessories in the wireless industry. From the constant new handset form factors, to the customers’ changing needs of different fabrications in cases, and the pressure to remain cost competitive, Turtleback has a very interesting product offering we wanted to highlight for our readers in this issue. They are in hot pursuit to grow their distribution channels this year in the US and Canada as well as expanding abroad seeking distribution partners in South America, Asia and Europe. Turtleback will be exhibiting at CTIA 2013 in the iZone Area, booth #7160 if you are in Vegas you can see their rugged cases for yourself! 78


Wireless Dealer Magazine CITA 2013 Issue
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