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Wireless Dealer Magazine CITA 2013 Issue

W D M Spree, the first fitness monitor on the market to track body temperature, movement and heart rate without using a chest strap, is widely expected to become the new “must have” workout companion for serious athletes. The smart device stands apart from other fitness monitors, such as those worn around the chest or arms, by analyzing the three most important variables in every fitness routine – body temperature, movement and heart rate. The sleek and comfortable headband unit captures all the real-time data needed to optimize every workout and achieve ultimate performance, then streams the information to an easy-to-use smartphone app that charts exertion and provides visual indicators when each activity’s goal is reached. Spree also addresses widespread complaints about chest straps, which can restrict breathing Spree Sets New Standard in Mobile Health Technology Revolutionary fitness device now available for independent wireless retailers By Steve Swaim and move around during exercise. Women are especially resistant to chest straps, which are often considered uncomfortable, awkward and restraining. Arm and wristband units tend to be the least reliable. “We’ve all seen examples where two wrist devices were used side by side with drastically different results in both distance traveled and calories burned, even up to 200 calories difference,” said Peter Linke, President of Dallas, Texas-based Hothead Technologies, Inc, which developed the proprietary technology in Spree. Placing its advanced Performance Optimization Device, or POD, securely in the headband allows for the most accurate body temperature reading, since the forehead is one of the best areas to measure blood flow. “Traditional bracelets, armbands and chest straps are fine for tracking heart rates and other basic information, but they ignore the critical element of body temperature,” explained Linke. “Knowing the temperature at which your body reaches peak performance is a huge advantage, and Spree is the only device that does it.” 66


Wireless Dealer Magazine CITA 2013 Issue
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