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Saturday, April 22 ORTHODONTIC STAFF Lectures (afternoon) Administrative 28 1:30pm - 2:30pm 30 Ways to Improve Your Office Efficiency Jeff Kozlowski 2:45pm - 3:45pm Risk Management for Orthodontic Staff Elizabeth Franklin 4:00pm - 5:00pm Show Me the Money! Analyzing Inventory Costs to Improve Your Bottom Line (will repeat Sunday 10:30am) Kira Woods Clinical 30 1:30pm - 2:30pm The Assistant’s Role in Clear Aligner Therapy (will repeat Sunday 8:00am) Clark Colville 2:45pm - 3:45pm The Mechanics of a Top-notch Clinical Team Lori Parker 4:00pm - 5:00pm Retainers: Bonded or Removable, Charge or No Charge, Dealing with Relapse Douglas Depew Marketing 20A 1:30pm - 2:30pm Rally Cry! Inspiring Extraordinary Patient Service by Connecting to Purpose Steve Curtin 2:45pm - 3:45pm Getting the Patient to Say YES: Perfect Pictures and Rita Bauer & Effective Marketing Material for Your Practice Jaclyn Whiddon 4:00pm - 5:00pm Customer Service is the New Marketing: 36 Tips to Build Your Orthodontic Practice Ann Marie Gorczyca All Team 20B 1:30pm - 3:30pm Navigate Your Ship to The America’s Cup of Ortho Rosemary Bray 4:00pm - 5:00pm Fuel Your Body Right: Nutrition for Your Best Self Jane Wright Mega Trends for Doctors & Ortho Team 20D 1:30pm - 2:30pm The Love/Hate Relationship with our Computers: Come Get Some Love Steven McEvoy 2:45pm - 3:45pm Finding New Patients Online in 2017: A Three-Pronged Approach Gregory Jorgensen 4:00pm - 5:00pm Attract New Patients and Grow Your Orthodontic Practice Using Social Media Marketing Jack Hadley Special Events & Exhibit Hall 9:30am - 5:30pm Exhibit Hall SDCC - Halls B-F 2:45am - 3:45pm Risk Management for Orthodontic Staff SDCC 28 (Elizabeth Franklin) 11:30am - 1:30pm Dedicated Exhibit Hall Time for Orthodontic Staff SDCC - Halls B-F 6:00pm - 8:00pm Opening Ceremonies SDCC - Halls G-H Entertainment: Martina McBride sponsored by Crest Oral-B continued on the next page AAO Annual Session Program 29


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